High spending buyers

Liaise with elite, high-end buyers who have the coveted million dollar spending capacity and who are focused on doing business and closing deals at the venue.

Pre-qualified VIP buyers

With VIP buyers attending, you get access to the crème de la crème of the corporate Middle Eastern world. With buyers that go through a rigorous pre-qualification process the only thing left to do at the event is business.

Seal the deal

With serious buyers that are looking for different locations for their business travel requirements, all you have to do is be proactive to ensure that you have signed contracts and closed deals.

Incredible ROI

Invest in this one of a kind event where business is at the forefront and get the returns you deserve from this highly competitive market.

Luxury travel

Maximize your sales by catering to the niche, in-vogue luxury travel market that is currently taking the world by storm.

Dynamic boutique event

Benefit from this exclusive, dynamic event that gives you the ideal balance between educating yourself on the MICE trends in the Middle East as well as providing ultimate networking opportunity to maximize your sales efforts. Unlike tradeshows, this event is solely focused on serious buyers who are actively seeking new business travel solutions.

Ground breaking networking opportunity

Apart from the one-to-one meetings, our networking opportunities include a networking reception, roundtable meetings and brainstorming sessions in an energetic and vibrant ambiance with the motive of pushing forward sales.


Target, Aim, Fire

Bank on the flourishing Middle Eastern MICE industry and reap the benefits from this power packed initiative.

Fantastic ratio of sellers to buyers

During the previous edition of the congress, the ration of Sellers to Buyers was 1:2. Hence, with limited suppliers and over 100 buyers, the ratio of sellers to buyers is absolutely fantastic ensuring that you get the meetings you have been assured.